My Work
Since May 2014, I have managed the voice of L’Oréal Professional Products Division's distributor, SalonCentric. I have extensive experience in leadership and art direction as I work alongside a team of five designers in both digital and print, and manage a copywriter.
In addition to SalonCentric marketing, I also offer my talents to brands sold by SalonCentric (Redken, OPI, etc.) and for State|RDA, a sub-distributor of SalonCentric requiring all original marketing.
Check out a small portion of my writing samples below and feel free to reach out for any specific requests.
In addition to SalonCentric marketing, I also offer my talents to brands sold by SalonCentric (Redken, OPI, etc.) and for State|RDA, a sub-distributor of SalonCentric requiring all original marketing.
Check out a small portion of my writing samples below and feel free to reach out for any specific requests.
Some of My Recent Projects
Are you ready to engage, inform and excite your audience?
I write for every medium, from printed catalogs and store signage to mobile app, website and email copy.
Click on each image for a short description.
I've also written and recorded PSAs for radio broadcast:

life_south_psa_7-20-11.mp3 |